What about Customers??

 
Extended Marketing Mix > Forum > What about Customers??

What about Customers??
Irene
Sometimes I think marketers can get too hanged up with theories, that we forget the ' Customer Experience'. Though it doesn't start with a "P" per say but essentially they are the core of the Marketing Mix....Sign up
 

 
@ Irene
Stanislaw Maidanjuk
Take a look at the four Cs: Customer, Cost, Capability, Communication... Its a marketing mix focusing on narrow markets, where you have to concentra...Sign up
 

 
P's of Marketing around Customer
Dante Cruz, Entrepreneur, Philippines, Member
All these P's of marketing evolve around the customer. They are all managed to ensure satisfaction - or even delight of the client....Sign up
 

 
Customer View and 3 More P's
Nagendra, Consultant, United Kingdom, Member
Maybe customer experience can be interpreted based on Customers' Perception of the product/service, it's Philosphy, and values they attach to it to br...Sign up
 

     
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