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Extra Marketing Mix P - Perception

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Services Marketing
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anita, brunei

Extra Marketing Mix P - Perception

A possible 9th P could be 'Perception' of interested groups of people, primarily the Customers.
 
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Luis Ferrero, Spain
 

perception no P's

In my opinion, "Perception" commented by Anita-brunei is not a P's variable due it's on communication variable, and one of communication strategies is to mantain perception.

 

More on Services Marketing:
Summary
Discussion Topics
topic From 7 P's to 7 C's of Marketing
topic What is Physical Evidence in Extended Marketing Mix?
topic Which Marketing Mix P is most Important? Prioritising the 7 P's...
topic When Should we Use the Extended Marketing Mix (7Ps) instead of the Traditional Marketing Mix (4Ps)?
topic Extra Marketing Mix P - Packaging
topic P's of marketing mix
topic Is the Customer Always Right?
topic 7 P's or Sustainable Competitive Advantage
topic Extra Marketing Mix P - Performance
topic Extra Marketing Mix P - Publicity
topic Use only P's that can be Controlled / Influenced!
topic Alternate 7 Ps instead of Those of the Extended Marketing Mix
topic Extra Marketing Mix P: Patience
topic Keep Marketing Plan Simple
topic Extra Marketing Mix P - Pace
topic Extra Marketing Mix P: Planning
🔥 3 Extra Marketing Mix P's for the Changing World
👀Extra Marketing Mix P - Perception
topic Extra Marketing Mix P: Positioning
topic Extra Marketing Mix P - Politics
topic Extra Marketing Mix P: Power
topic Marketing Mix - when to choose what??
topic Extra Marketing Mix P - Principles
topic Extra Marketing Mix P - Product Innovation
topic What about Customers??
topic Service-Dominant Logic of Marketing
topic Addition of PEOPLE to the Marketing Mix is Important
topic Extra Marketing Mix P: Positive
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More on Services Marketing:
Summary
Discussion Topics
topic From 7 P's to 7 C's of Marketing
topic What is Physical Evidence in Extended Marketing Mix?
topic Which Marketing Mix P is most Important? Prioritising the 7 P's...
topic When Should we Use the Extended Marketing Mix (7Ps) instead of the Traditional Marketing Mix (4Ps)?
topic Extra Marketing Mix P - Packaging
topic P's of marketing mix
topic Is the Customer Always Right?
topic 7 P's or Sustainable Competitive Advantage
topic Extra Marketing Mix P - Performance
topic Extra Marketing Mix P - Publicity
topic Use only P's that can be Controlled / Influenced!
topic Alternate 7 Ps instead of Those of the Extended Marketing Mix
topic Extra Marketing Mix P: Patience
topic Keep Marketing Plan Simple
topic Extra Marketing Mix P - Pace
topic Extra Marketing Mix P: Planning
🔥 3 Extra Marketing Mix P's for the Changing World
👀Extra Marketing Mix P - Perception
topic Extra Marketing Mix P: Positioning
topic Extra Marketing Mix P - Politics
topic Extra Marketing Mix P: Power
topic Marketing Mix - when to choose what??
topic Extra Marketing Mix P - Principles
topic Extra Marketing Mix P - Product Innovation
topic What about Customers??
topic Service-Dominant Logic of Marketing
topic Addition of PEOPLE to the Marketing Mix is Important
topic Extra Marketing Mix P: Positive
Special Interest Group

SIG Leader

Do you know a lot about Services Marketing? Become our SIG Leader

Knowledge Center

Services Marketing
Knowledge Center



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