Cash Cow Strategies and Examples

BCG Matrix > Forum > Cash Cow Strategies and Examples

Cash Cow Strategies and Examples
Gale Nichols, Student (University), Trinidad and Tobago, Member
What type of strategy and policies could be used by an organization or business unit for a product line which falls into the category "Cash Cow" in the BCG Matrix?
Can you give an example of a company employing such Cash Cow Strategy?...Sign up

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