Distinction Between PLC and BCG Matrix?

      
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		            		Alpha Amigo, Kenya
			            
Distinction Between PLC and BCG Matrix?

	          		What are the similarities and differences between the product life cycle and the BCG Matrix?
				      
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						            	kunal pratap joshi
Student (MBA), India
												
				                Difference Between PLC and BCG Matrix

													The BCG matrix analyzes the market share and growth at the level of the entire firm (Editor: actually and more precisely at the business unit level).

The PLC deals only at product level with survival in the market.
				                
										              1

						            	B.T.Swamy
Professor, India
												
				                Differences Between PLC Model and BCG Model

													That's correct, because both are having a similar purpose, but the PLC focuses on product stages and the BCG Matrix analyzes market share and growth.
				                
										              2

						            	santiago
HR Consultant, Angola
												
				                Product Life Cycle versus Boston Consulting Group Matrix

													Think of them as complementary, the BCG Matrix is the comparison and positioning of each unit's products, while the PLC reflects the life cycle of these products.
				                
										              3

						            	Hamid Rezaei
Student (MBA), Iran
												
				                PLC and BCG, Differences and Similarities

													We may use the BCG Matrix to study the "life cycle of the business unit"  whereas the PLC researches  the product's life cycle. These 2 are not necessarily equivalent.
				                
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