The BCG Matrix: Reloaded

			
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			              Strategic Portfolio Management > Forum > The BCG Matrix: Reloaded
			            
				              The BCG Matrix: Reloaded

			                Wallace G.

(How) could the the BCG Matrix be adapted to include synergy effects between business units? (...) Read more? Sign up for free
			            
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			                  		synergy
														
														Thijs

Synergy between business units can be created by e.g. a shared distribution-proces.
			                  	
			                  		Synergies not in BCG Matrix
														
														Luc Baz.

As far as I know, synergies are between business units or organizational entities. The BCG is not accommodating this.
			                  	
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	                            Strategic Portfolio Management
	                          
	                                Summary
	                                Forum10% Limit in Market Growth in BCG Matrix
Lack of Question Marks?
How Do I Place my Products / Services in the BCG?
BCG Matrix is useless!
The BCG Matrix: Reloaded
BCG Matrix Dog Strategies and Examples
How to do BCG Plotting?
Advantages and Disadvantages of Portfolio Planning Tools
Application of BCG Matrix in Forestry
BCG in Emerging or Fragmented Markets
Use of BCG Matrix in India
BCG Matrix: not in All Cases
BCG Matrix: Can Dogs be More Lucrative than Cash Cows?
Cash Cows Should Fund Stars in BCG Matrix
BCG Matrix Star Strategies and Examples
Distinction Between PLC and BCG Matrix?
How to Calculate the Relative Market Share in BCG Matrix?
Not useful for Competitive Analysis
Question Mark Strategies and Examples
BCG Matrix and Continous Evaluation
Cash Cow Strategies and Examples
BCG Matrix is Not Useful for a Start-up Having Only One Product
The BCG Categories are not always Stages
The Financing Assumption of the BCG Matrix
BCG Matrix: How to Research the Market Share and the Market Growth for each Business?
Differences Between BCG Matrix and Ansoff Matrix
Direction of Arrow between Cash Cow and Star Incorrect?

												              Best Practices
												            
		                          	Example BCG Matrix: Coca Cola & Pepsi Cola
Why the Quadrants of BCG Matrix are Named as Star, Dog, Cow, Problem Child