Office Supplies… B2B?




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Vusal Aliyev, Azerbaijan

Office Supplies… B2B?

Dear all, what is B2B may seem obvious at first sight.
However, take the case of office furniture or even office supplies. These are sold to companies and nonprofit organizations for use in their own offices. As per the definition of B2B it must be considered a B2B sale.
Assuming that these products do not generate any new product for the companies, and are just for their own use only, do you think that a pencil sold by one company to another company must be regarded a B2B sale?
 

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Brad Altemeyer, United States
 

Definitions are Just Taxonomies So - Yes

A pencil? Good point - of course typically an organizational sale of a pencil would be one box of 144 as a minimum order - the order quantity typical in B2B - possibly with additional customizing.
However, in Texas we do have chains targeting smaller B2B sales along with their retail sales, such as: Office Depot, Office Max, Staples and others who have dual channel targets for customers across B2B and B2C, with additional sales opportunities for customization of items.

 
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Marcel Wiedenbrugge
Consultant, Netherlands
 

B2B or B2C Depends in this Case on Qty, Price, Terms and Conditions

In this specific case I think the order quantity, price and possibly the terms are decisive: - In B... Sign up

 
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Michael Nwosu
Entrepreneur, United Kingdom
 

My Understanding of B2B

B2B is the wholesale business transaction between 2 business firms, while B2C is a retail transactio... Sign up

   

More on B2B Marketing:
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Discussion Topics
🔥 Factors Affecting B2B / Industrial Buying Behavior
👀Office Supplies… B2B?
B2B Products: Categories and Marketing / Sales Processes
Virtual Reality in B2B Marketing
Marketing of Commodities
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