Theory of Planned Behavior and Maslow




Human Behavior
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15
Gert Kruger, Namibia

Theory of Planned Behavior and Maslow

I have read some of the remarks here and am now wondering how TPB relates to Maslow's Hierarchy of Needs. Any ideas on this?
 

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1
venkataramanan
Professor, India
 

Planned Behaviour and Hierarchy of Needs

Maslow's theory is about needs and motivation. However when you wish to get / achieve something you have to work for it with focused attention. Therefore we can say it involves some element of our behaviour also.

 
1
lesley jeffery
Manager, United Kingdom
 

Relation Between Hierarchy of Needs and Planned Behaviour

Self worth and esteem can also come into play when someone is involved in a decision making process and implementation.

   

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