Decomposed Theory of Planned Behavior

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Decomposed Theory of Planned Behavior
Imxan Ahmad, Student (MBA), Malaysia, Member
I heard that there exist an extended version of the Theory of Planned Behavior (TPB) in the literature. The name is: Decomposed Theory of Planned Behavior or DTPB. I really want to know the decomposed TPB in details, the limitations and the strengths. I would be obliged if anyone could kindly help me on this matter. (...) Read more? Sign up for free
 

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Decomposed Theory of Planned Behavior (DTPB)
Jaap de Jonge, Management Consultant, Netherlands
It is a variation of the theory of planned behavior which breaks down attitudinal, normative and control beliefs into a bigger set of more measureable variables.

(Taylor & Todd, 1995) .
 

         
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