Brand Personality - Education - Social Media Marketing

Brand Personality
Knowledge Center

 

Next Topic

Brand Personality > Best Practices

Nicole Beaulieu, Professor, Canada
Interesting theory, particularly for private educational institutions transitioning from more traditional marketing strategies to social media tools (in Canada, anyway). The brand personality of a college takes on a unique colour when applicants, students and alumni enter their responses (comments, likes) to Facebook entries. This can be initially scary (what if they "don't like") however it has proven to be rewarding and energizing for our institution; indeed, a great learning experience. (...) Read more? Sign up for free

Please register now to read all responses and to join this discussion yourself. It's easy and 100% free.

Sign up for free     Log in


 
More on Brand Personality
Summary
Forum
How to Create a Brand? The Brand Creation Process
🔥6 Human Attributes of Human-Centric Brands (Kotler)
Global Marketing Strategy
Best Practices
Brand Personality - Education - Social Media Marketing
🥈Brand Personality Questionaire
🥉CORPORATE Brand Personality Models
Brand Personality for Recruitment
Destination Personality
Using Brand Personality Dimensions Model for Goal Setting
Branding Case: Why the Branding of Mauritius Failed
Multi-attribute Theory
Employment Branding Survey
Special Interest Group Leader

Are you an expert in Brand Personality? Sign up for free


Brand Personality
Knowledge Center

 

Next Topic



About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2020 12manage - The Executive Fast Track. V15.6 - Last updated: 24-10-2020. All names of their owners.