Strategy of 5C's and Relationship Marketing


 
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Strategy of 5C's and Relationship Marketing
Elson Davanzo, Coach, Brazil, Member
This strategy of 5C's is one of the most important concepts of relationship marketing. When I started to apply this concept in the process of relationship marketing campaigns and customer loyalty, the sales pipe line was much easier to analyze and communication strategies more organized and focused....
 

 























 


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