PEST Analysis is Complementary to SWOT Analysis

PEST Analysis
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Myo Min Htut, Thailand

PEST Analysis is Complementary to SWOT Analysis

PEST is one of the essential tool to supplement the SWOT analysis. PEST is the external environmental analysis in which opportunities and threats derive. Conducting PEST will be useful for SWOT analysis.


Andrew Allan, United Kingdom

Do a PEST Analysis before the SWOT Analysis

It is difficult to see how you would conduct a SWOT analysis without first having done a PEST analysis.

Jerm1, Netherlands

Put the PEST Analysis into the SWOT Analysis

When you have the PEST analysis you can reorder these findings in a SWOT analysis, so you can find out how these factors effect your business strategy.

mike morrison
Manager, United Kingdom

PEST is Part of SWOT

No matter how you look at it, you need the external factors of Opportunities & Threats - these can easily be derived from a PEST or PESTLE analysis - one feeds the other.


More on PEST Analysis:
Discussion Topics
🥇 PEST Analysis for a Country
External Environment of a Service Company
👀PEST Analysis is Complementary to SWOT Analysis
🔥 PEST Analysis: a Mandatory Component of Strategic Planning and Marketing!
Market and System Risk in PEST Analysis
Extension of PESTEL + C (=Competitors) Analysis
Advanced form of PEST: PESTELEM Analysis
Actions in Unfavorable External Environment?
Direct and Indirect External Environment of the Firm
How to Conduct a PEST Analysis? Main Steps and Tips
🥈 The SPELIT Power Matrix
Improved PESTLE Analysis: SATERPLIDE Analysis
PEST Analysis on Retail
Other Marketing Environment Tools
History of PEST - Origins and Author
Interaction Between an Organization and Its Energy Environment?
Environmental Factors in PESTLE
Special Interest Group

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PEST Analysis
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