Forced Compliance

Knowledge Center


Description of Forced Compliance. Explanation.


Forced Compliance

Definition Forced Compliance. Description.

Forced Compliance is a persuasive technique to force someone to do something contrary to his will or ethic.

Forced Compliance, sometimes also referred to as Induced Compliance, is when someone is persuaded to take on a position contrary to his/her attitudes. It is a concept derived from classic psychology researched in the 1960s by Festinger, Smith and Philip G. Zimbardo. Studies demonstrated that if someone feels obliged to comply with orders that are against a person’s values or ethic, strange effects may occur.

According to 1965 Zimbardo’s research more people are going to obey if they are rudely asked then if they are asked in polite manner. Zimbardo used an authority figure to push participants into eating grasshoppers. When the persuader acted politely, a significant number of participants later reported a lower affinity with eating grasshoppers than when the persuader was brusque.

The effect is reinforced in the case of audiences strongly adverse to the persuader. This concept has to be treated with care since one of the first rules for an effective persuasion is being good to others. See also: Persuasion Theory.

This technique can be effective if used by two collaborators who are playing the roles of good and bad guy: if this is used in some retail outlet by 2 salesmen apparently a customer gets more interest in buying.

Special Interest Group - Forced Compliance

Special Interest Group (3 members)

Forum - Forced Compliance  

In the forum section you will find recent discussions within this knowledge area.

  Forced Compliance Cases and Examples (0 reactions)
Hi, do you know of a remarkable case or an interesting examp...

Best Practices - Forced Compliance

In the best practices section you will find the best forum discussions within this knowledge area.

Expert Tips - Forced Compliance

In the expert tips section you will find advices from experts within this knowledge area.

Resources - Forced Compliance

In the Resources section you will find powerpoint presentations, micro-learning videos, articles, news items, etc. within this knowledge area.

40 Proven Ways to Be Persuasive

Persuasion Techniques, Persuasion Theory...

News about Forced Compliance


Videos about Forced Compliance


Presentations about Forced Compliance


Books about Forced Compliance


More about Forced Compliance


Compare with: Bait and Switch  |  Persuasion Techniques  |  Door in the Face  |  Foot in the Door  |  Sleeper Effect  |  Mirroring and Matching  |  Low Ball Technique  |  Validity Effect  |  Forced Compliance  |  4 Ps of Persuasion  |  Framing  |  Balance Theory  |  Cognitive Dissonance

Special Interest Group Leader

You here? Sign up for free


Return to Management Hub: Communication & Skills  |  Ethics & Responsibility  |  Marketing

More on Management  |  Return to Management Dictionary  | 


This ends our Forced Compliance summary and forum.

About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
© 2019 12manage - The Executive Fast Track. V15.0 - Last updated: 20-5-2019. All names ™ of their owners.