Synchromarketing

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Description of Synchromarketing. Explanation.

Definition Synchromarketing. Description.

Synchromarketing is a marketing approach which intends to shift the pattern of demand to dampen seasonal, irregular or inconsistent demand levels in order to synchronize the demand better to the ideal pattern of supply.

A well known example is the happy hour that many cafes around the world have to attract customers at earlier, non-peak times by offering two drinks for the price of one. Also Ski resorts offer reduced prices early in the ski season and increased price levels in the top season.

Synchromarketing Forum   Synchromarketing Cases and Examples Hi, do you know of a remarkable, humorous quote by a famous person or a proverb related to synchromarketing? Please enter a reaction to share it for other people to enjoy! Please use this template: Author Name Year of Birth - Year of Death, sho...         Begin a new topic

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Compare with: Analytical CRM  |  Just-in-Time  |  Positioning  |  Market Segmentation  |  Discount Pricing  |  Promotional Pricing  |  Bullwhip Effect

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