Contributed by: Martin Hügli
11 items • 37.294 visits
What is the S-Curve? Meaning.
S-Curves are a phenomenon showing the typical path of product performance
in relation to investment in R&D. At first, performance rises fast and from
then on, once a decline in the slope occurs the productivity is unlikely to
increase much by heavy R&D expenses. More likely, a technological discontinuity
will occur where an innovative technology is introduced and rapidly creates
massive gains in productivity. At the start of the curve, a significant effort
is needed to get an achievement, but once this basic learning has been done,
productivity can advance significantly with little marginal effort. After
a few years further advances get more and more fractional. As technology generations
change, few incumbents survive because of a lack of adapting to the new technology.
Origin of the S-Curve. History
The method was introduced as a result of several studies on technologies and firms performances.
Usage of the S-Curve. Applications
Steps in the S-Curve Process
Rules of thumb for detection:
Strengths of the S-Curve. Benefits
Limitations of the S-Curve. Disadvantages
Book: Richard N. Foster - Innovation: The Attacker's Advantage
Compare with: Disruptive Innovation | Product Life Cycle | Twelve Principles of the Network Economy | Bass Diffusion Model | Blue Ocean Strategy | Positioning | Innovation Adoption Curve | Marketing Mix | Forget Borrow Learn | Four Trajectories of Industry Change | Co-Creation | Three Dimensional Business Definition
This ends our S-Curve summary and forum.
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