Promotional Pricing

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Description of Promotional Pricing. Explanation.

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Definition Promotional Pricing. Description.


Promotional Pricing is an approach to pricing that is often used to clear excess stocks or to generate high-volume sales in limited periods.


It refers to an instance where pricing is the key element of the Marketing Mix.


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Compare with: Discount Pricing  |  Perceived Value Pricing  |  Psychological Pricing  |  Competitive Pricing  |  Cost-plus Pricing  |  Standard Cost Pricing  |  Marginal Cost Pricing  |  Target Pricing  |  Penetration Pricing  |  Price Skimming

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