Definition Disintermediation. Description.
Disintermediation is the removal (or obsolescence)
of an intermediary role in the value
chain between manufactures and consumers. For example:
-
The classic disintermediation of computer retailers and
resellers by PC-manufacturer Dell through selling direct to end users via
the Dell website.
-
An airline selling tickets direct to the public over the
internet, thus cutting out the travel agent in the selling process.
-
Amazon for books and CDs.
Major advantages of disintermediation are lower cost for the
end consumer, plus shopping-convenience for the consumer who does not want
to leave home.
Typical intermediaries in the value chain include: distributors,
wholesalers, brokers, agents, resellers and retailers.
| |
News about Disintermediation
|
|
|
|
| |
Videos about Disintermediation
|
|
|
|
| |
Presentations about Disintermediation
|
|
|
|
| |
Books about Disintermediation
|
|
|
|
| |
More about Disintermediation
|
|
|
|
|
|
Compare with: Bricks
and Clicks | Just-in-time
| Virtual Business
| TDC Matrix |
4S Web Marketing
Mix |
Twelve Principles
of the Network Economy |
Disaggregation |
E-Business |
Industry Attractiveness
|
|
|
Special Interest Group Leader
|
|
|
|
|
|
|
|
