Corporate Sustainability

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Description of Corporate Sustainability. Explanation.

Contents

  1. Summary
  2. Forum
  3. Best Practices
  4. Expert Tips
  5. Resources
  6. Print
 

Definition Corporate Sustainability. Description.


Corporate Sustainability refers to the business approach by companies to consider not only economical needs in their strategies and practices, but also environmental and social needs. It is the opportunity for businesses to improve their profitability, competitiveness, and market share without compromising resources for future generations. Compare also Porter's Shared Value concept which goes one step further in this respect.


Public criticism, enabled by powerful mass media, has made some level of care for the environment and refraining from dubious accounting practices and from operating "sweatshops" in developing countries part of the strategy of even the most die-hard financially oriented firms.


Leading sustainability companies show high levels of competence in addressing global and industry challenges in a variety of areas:

  • Strategy. Integrating long-term economic, environmental and social aspects in their business strategies while maintaining global competitiveness and brand reputation.

  • Financial. Meeting shareholders' demands for sound financial returns, long-term economic growth, open communication and transparent financial accounting.

  • Customer & Product. Fostering loyalty by investing in customer relationship management and product and service innovation that focuses on technologies and systems, which use financial, natural and social resources in an efficient, effective and economic manner over the long-term.

  • Governance and Stakeholder. Setting the highest standards of corporate governance and stakeholder engagement, including corporate codes of conduct and public reporting.

  • Human Resources. Managing human resources to maintain workforce capabilities and employee satisfaction through best-in-class organizational learning and knowledge management practices and remuneration and benefit programs.

Donald A. Lubin and Daniel C. Esty recommend in HBR May 2010 to do 2 things simultaneously  to gain an advantage from the sustainability megatrend:

  1. Get the vision right
    • Stage 1: Do old things in new ways
    • Stage 2: Do new things in new ways
    • Stage 3: Transform core business
    • Stage 4: new business model creation and differentiation
  2. Get the execution right
    1. Elevate sustainability leadership  from departmental to C-level
    2. Update methods and models (Scenario Planning, business case analysis, trend spotting) to encompass environmental sustainability.
    3. Include green stakeholders (NGO representatives, academics, government officials) in strategy development
    4. Integrate management (integrate sustainability objectives into compensation models, performance reviews, etc)
    5. Change reporting and communication from ad hoc into sustainability scorecards that enable benchmarking, best practice comparisons

Corporate sustainability performance is an investable concept. This is crucial in driving interest and investments in sustainability to the mutual benefit of companies and investors. As this benefit circle strengthens, it will have a positive effect on the societies and economies of both the developed and developing world.
 

One of the critically important issues in sustainability is that of human overpopulation combined with human lifestyle. A number of studies have suggested that the current population of the Earth, already over six billion, is too many people for our planet to support sustainably at current material consumption levels. This challenge for sustainability is distributed unevenly. The ecological pressure of a US resident is said to be 13 times that of a resident of India and 52 times that of a Somalian resident.


Corporate Sustainability Forum
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  Why Should Firms Invest Strategically in Sustainability?
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  Interconnection between CSR and Innovation
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  Waste-Free Production: Cradle to Cradle
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  Causes of the Gap Between Good Intentions and Actual Results of Corporate Sustainability Practices
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  Issues with Creating Sustainable Workplaces
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  How to Improve Popularity of Remanufactured Products?
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  Challenges of Sustainability Certification
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  Fair Trade Labels: A Good Step?
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  How to Invest in Sustainable Portfolios
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  Investigate the PROCESS Impact on Sustainability: not Just the MATERIALS Used!
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  Sustainability of Corporations, Industries and Nations
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  Hotel Sustainability: Put Humans in Focus
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  Sustainability and Quality Management System Go Hand in Hand
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  PROs and CONs of Sustainable Development: Which One Wins?
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  Sustainability Management in Development Projects in Africa?
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  Substantive Corporate Sustainability versus Symbolic Corporate Sustainability
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Corporate Sustainability Special Interest Group


Special Interest Group

 

Best Practices - Corporate Sustainability Premium

Expert Tips - Corporate Sustainability Premium
 

3 Main Views to Achieve Sustainable Development

There are many views on the type of changes, but a...
Usage (application): Sustainable Development, Corporate Sustainability, Sustainable Society
 
 
 

3 Types of Pro-environmental Behaviour

Lee, Kim, S. Kim, M. And Choi (2014) describe that...
Usage (application): Corporate Sustainability, Green Marketing
 
 
 

Corporate Sustainability Committee

Even if the interest for and significance of Corpo...
Usage (application): Corporate Responsibility, Corporate Sustainability, Strategic Innovation, Corporate Governance
 
 

Resources - Corporate Sustainability Premium

Sustainable Leadership: Leading in Sustainability

Presentation about Sustainable Leadership, includi...
Usage (application): Corporate Sustainability, Leadership Styles
 

Exceptional Speech by then 13 year-old Severn Suzuki at the UN, 2008 on Environmental and Social Responsibility

At the United Nations Conference on Environment an...
Usage (application): Environmental Responsibility, Social Responsibility
 

Planetary Boundaries: The Need for Sustainability

This presentation is about existing planetary limi...
Usage (application): Corporate Sustainability, Climate Change, Planetary Boundaries
 

How to Design and Build Sustainable Supply Chains

The presentation elaborates on ways to develop sus...
Usage (application): Sustainability, Supply Chain Management
 

Packaging and Sustainable Packaging (In-depth)

In-depth presentation about packaging and sustaina...
Usage (application): Sustainable Business, Environmental Sustainability, Packaging
 

Materialism. Causes, Consequences and Remedies

Presentation about materialistic values and how th...
Usage (application): Corporate Sustainability, Consumerization
 

Outsourcing to Global Business Service Providers and Sustainable Development

This presentation covers the issue of globalizatio...
Usage (application): Globalization, Outsourcing, Sustainable Development
 

Pursuing Corporate Sustainability Through Fair Trade

Presentation about Fair Trade, one of the many for...
Usage (application): Corporate Social Responsibility, Corporate Sustainability, Fair Trade
 

Paperless Workplaces: Reasons, Practices and Difficulties

This presentation elaborates on the creation of pa...
Usage (application): Corporate Social Responsibility, Corporate Sustainability, Paperless Office
 

Creating Triple Bottom Line Awareness: An Introduction

This presentation elaborates on the concept of the...
Usage (application): Triple Bottom Line, Corporate Sustainability
 

Sustainability Reporting

This presentation comments on Triple Bottom Line a...
Usage (application): Triple Bottom Line, Corporate Sustainability
 

Supply Chain Sustainability

Sustainability in supply chains, including the fol...
Usage (application): Triple Bottom Line, Supply Chain Management
 

Climate Change and Fossil Fuels: Introduction Into Divest Invest

This presentation provides an introduction into th...
Usage (application): Corporate Sustainability, Sustainable Investment, Asset Management
 

Sustainability and Tourism: Geotourism

Geotourism
This presentation is about Sustain...
Usage (application): Sustainable Business, Environmental Sustainability
 

Dealing with Climate Change and Resource Scarcity: a Pivot Strategy

Climate change and non renewable and renewable res...
Usage (application): Corporate Sustainability, Strategy, Pivot Strategy
 

Creating Inclusive Business Models

Presentation that provides an introduction into in...
Usage (application): Business Models, Corporate Sustainability, International Development, Investing in Africa
 

Sustainable Manufacturing


This presentation makes the business case fo...
Usage (application): Sustainable Business, CSR, Environmental Sustainability
 

Sustainability and CSR as Business Case


This presentation provides us valuable insig...
Usage (application): Sustainable Business, Environmental Sustainability, CSR
 
 

News about Corporate Sustainability


     
 

Videos about Corporate Sustainability


     
 

Presentations about Corporate Sustainability


     
 

Books about Corporate Sustainability


     
 

More about Corporate Sustainability


     

Compare with: Corporate Transparency  |   Corporate Accountability  |  Corporate Responsibility  |  Intrinsic Stakeholder Commitment  |  Strategic Stakeholder Management  |  Triple Bottom Line  |  Shareholder Value Perspective  |  Stakeholder Value Perspective  |  Bottom of the Pyramid  |  Public Relations  |  Environmental Insurance  |  Whistle Blower  |  Cultural Dimensions  |  Strategic Intent  |  Ashridge Mission Model  |  Clarkson Principles  |  Moral Purpose  |  Seven Surprises  |  Spiral Dynamics

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