Competitive Pricing

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Description of Competitive Pricing. Explanation.


Definition Competitive Pricing. Description.

Competitive Pricing is a defensive and competitor-related approach to pricing.

It is a marketing-oriented strategy whereby prices are set on the basis of the prices charged by competitors.

Special Interest Group - Competitive Pricing

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  Competitive Pricing: Pros and Cons
What are the pros and cons of competitive pricing?...
  Role of Competitive Pricing in 21st century? (1 reactions)
What is the overall impact of competitive pricing in the 21s...
  Why Competitive Pricing? (3 reactions)
What is the importance of competitive pricing?...

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The Role of Competitors in Strategy and Business Failures

Competitive Strategy, Competitive Environment, Competitive Intelligence, Industry Analysis...

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Overview of Pricing and Pricing Strategies


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Compare with: Target Pricing  |  Penetration Pricing  |  Cost-plus Pricing  |  Standard Cost Pricing  |  Marginal Cost Pricing  |  Price Skimming  |  Perceived Value Pricing  |  Psychological Pricing  |  Promotional Pricing  |  Discount Pricing  |  Competitive Position  |  Competitive Environment  |  Competitive Intelligence

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