Competitive Pricing

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Description of Competitive Pricing. Explanation.


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Definition Competitive Pricing. Description.

Competitive Pricing is a defensive and competitor-related approach to pricing.

It is a marketing-oriented strategy whereby prices are set on the basis of the prices charged by competitors.

Competitive Pricing Forum
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Competitive Pricing Special Interest Group

Special Interest Group


Best Practices - Competitive Pricing Premium

Expert Tips - Competitive Pricing Premium

The Role of Competitors in Strategy and Business FailuresSign up

Gilad (2014) researched in what way and to what ex...
Usage (application): Competitive Strategy, Competitive Environment, Competitive Intelligence, Industry Analysis

Resources - Competitive Pricing Premium

Overview of Pricing and Pricing StrategiesSign up

This presentation contains an overview of various ...
Usage (application): Pricing

News about Competitive PricingSign up


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Compare with: Target Pricing  |  Penetration Pricing  |  Cost-plus Pricing  |  Standard Cost Pricing  |  Marginal Cost Pricing  |  Price Skimming  |  Perceived Value Pricing  |  Psychological Pricing  |  Promotional Pricing  |  Discount Pricing  |  Competitive Position  |  Competitive Environment  |  Competitive Intelligence

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