Bandwagon Effect Bias is the tendency to do (or believe) things
because many other people do (or believe) the same. It is an example of Cognitive
Bias.
Without examining the merits of the particular thing, people
tend to "follow the crowd." Sometimes this cognitive bias is referred to as
the Herd Instinct.
Surely this bias is a strong force behind many financial crises.
This human tendency is particularly relevant for investors, leaders of
organizations, communication specialists and management consultants.
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Designing Authentic Innovation Amidst the Bandwagon Effect
In a world driven by the bandwagon effect, conformity often dictates trends. But true innovation arises not from simply riding the waves, but from defying the herd, carving out authentic currents of c...
Quotes on Following the Crowd. Quotations
Hi, do you know of a remarkable, humorous quote by a famous person or a proverb related to following the crowd, herd behavior or the bandwagon effect?
“Collective fear stimulates herd instinct, and...
Problems in Group Decision Making Pluralistic Ignorance can be described as a situation in which a certain person has an opinion, but believes that most o...
Network Effect, Network Strategy, First Mover Advantage, Second-mover Strategy, Customer Intimacy, Market Segmentation The network effect (Metcalfe's Law) is the phenomenon that the value of a product or service increases (exponentially) w...
Analogical Strategic Reasoning, Decision-making, Cognitive Bias, Bandwagon Effect, Confirmation Bias, Anchoring We often make decisions based on past experiences and judge the future. However, our past experience can sometimes misgu...
Team Formation, Expert Power, Group Decision-making, Extroversion, Introversion In a short article, Bonner and Bolinger describe a surprisingly simple process to beef up the problem solving and/or dec...
Information Sources
Various sources of information regarding the Bandwagon Effect Bias. Here you will find powerpoints, videos, news, etc. to use in your own lectures and workshops.
Coaching, Mentoring, Management, Leadership Managers and executives often don't realize how much influence they have over their staff, by just being their superior...
Critical Thinking, Testing Assumptions, Avoiding Fallacies, Avoiding Biases, Dealing with Emotions Presentation about critical thinking for decision making, including the following sections:
1. Failure of Imagination
...
Groupthink, Group Dynamics, Word of Mouth Marketing, Sales, Opinion Leadership, Convincing People, Persuation Presentation about Group Influences, including various related concepts such as the Social Comparison Theory and Word-of...
Research Links
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