Strategy Buzzwords

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Enter the hottest strategic doublespeak, business jargon, MBA lingo, media buzz, phraseology and executive slang on strategic planning on this page.


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  Strategy Buzzwords: Synergy
The (often illusory) value gained by combining two or more companies or divisions. Also known as "economies of scope"....
     
 
  Strategy Buzzwords: Blue Ocean
A metaphor for the holy grail of business strategists: uncontested market space....
     
 
 

 

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