Quotes on Decision-making and Valuation



Everything that can be counted does not necessarily count; everything that counts cannot necessarily be counted

Albert Einstein 1879-1955, German-born American theoretical physicist


Watch the costs and the profits will take care of themselves

Andrew Carnegie 1835-1919, Scottish industrialist


Uncertainty is not a result of ignorance or the partiality of human knowledge, but is a characteristic of the world itself

M. Taylor in The Moment of Complexity: Emerging Network Culture, 2001


Of two equivalent theories or explanations, all other things being equal, the simpler one is to be preferred

William of Ockham 12851349, English Franciscan friar and philosopher, from Ockham, a small village in Surrey


For every complex problem there is a simple solution that is wrong

G.B. Shaw 1856-1950, Irish critic and poet


He who owns a hundred sheep must fight with fifty wolves

Plutarchus 50-120, Greek philosopher


Whatever you do, or dream you can do, begin it. Boldness has genius, power and magic in it

Johann Wolfgang von Goethe 1749-1832, German poet, novelist and dramatist


However good our futures research may be, we shall never be able to escape from the ultimate dilemma that all our knowledge is about the past, and all our decisions are about the future

Ian Wilson, American scenario planning expert and strategy consultant


Do not count your chicken before they stopped breeding

Aesopues 550BC, Thracian poet


Earnings can be pliable as putty when a charlatan heads the company reporting them

Warren Buffet 1930-, American Investment Entrepreneur


More than any other time in history, mankind faces a crossroads: One path leads to despair and hopelessness, and the other to total extinction. Let us pray we have the wisdom to choose correctly

Woody Allen 1935-, American author, director, producer and writer


Erroneous assumptions can be disastrous

Peter F. Drucker 1909-2005, American management guru


We are in danger of valuing most highly those things we can measure most accurately, which means that we are often precisely wrong rather than approximately right

Sir John Banham 1987-1992, Director General of the Confederation of British Industry


You can analyse the past, but you have to design the future

Edward de Bono 1933-, Thinking consultant and originator of the Six Thinking Hats and Lateral Thinking


Boldness has genius, power and magic in it

Johann Wolfgang von Goethe 1749-1832, German writer, poet, humanist, and scientist


Opportunities multiply as they are seized

Sun Tzu  c. 544 496 BC, ancient Chinese military strategist

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