Dimensions of Change
(Pettigrew and Whipp)

Knowledge Center

 

Content, Process and Context. Explanation of Dimensions of Change of Pettigrew and Whipp. ('91)

Contents

  1. Summary
  2. Forum
  3. Expert Tips
  4. Resources

  Print


Advance yourself in business administration and management

Why register?

In their book 'Managing Change for Competitive Success' (1991) Andrew Pettigrew and Richard Whipp distinguish between three dimensions of strategic change.


What are the three Dimensions of Strategic Change? Explanation

  1. Content (objectives, purpose and goals) - WHAT
  2. Process (implementation) - HOW
  3. Context (the internal and external environment) - WHERE

Pettigrew and Whipp emphasize the continuous interplay between these change dimensions. The implementation of change is an "iterative, cumulative and reformulation-in-use process." Successful change is a result of the interaction between the content or what of change (objectives, purpose and goals); the process or how of change (implementation); and the organizational context or where of change (the internal and external environment).
 

Based on substantial empirical research, they also present five central interrelated factors, belonging to successfully managing strategic change.
 

Five change factors of Pettigrew and Whipp

  1. Environmental assessment. Continuous monitoring of both the internal and external environment [competition] of the organization through open learning systems.
  2. Human resources as assets and liabilities. Employees should know that they are seen as valuable, and they should feel that the organization trusts them.
  3. Linking strategic and operational change. Intentions are implemented through time. Bundling of operational activities is powerful and can lead to new strategic changes.
  4. Leading the change. Move the organization ahead. Creating the right climate for change. Coordinating activities. Steering. Set the agenda not only for the direction of the change, but also for the right vision and values.
  5. Overall coherence. A change strategy should be consistent (clear goals), consonant (with its environment), provide a competitive edge and be feasible.



Dimensions of Change Forum (4 topics) Help
To get access to this forum, you need to be a member: Please log in... | Register
  Strategic Change for Grocery Stores
The article looks great. Full of information both theoretical and practical perspective. I am trying to re-engineer these information to overcome today's challenges facing to the small grocery stores in Maldives. How can we make them survive by facin...
     
 

Managing Change is Key

1. Organisations and people in organisations should be adaptive.
2. Proper planning and good execution can smoothen the change process.
3. Emotional intelligence plays a key role in managing change.
4. Focusing on the positive outcome ...
     
 

Other Changes Factors

An alternate vocabulary for change factors:
1. Why - Why do we need to change? This is on going process; we are looking for new and positive changes.
2. Motivation - People who undergo the change should be willing to change, m...
     
 

Some Thoughts on Change

Change is an everyday concept. Without change there will not be continuity, and without continuity there will be a collapse in the system.
Organizational change requires transparency. There needs to be communication, understanding, awareness of ...
     
Start a new discussion: Please log in... | Register



Dimensions of Change Special Interest Group


Special Interest Group

Dimensions of Change Education & Events


Find Trainings, Seminars and Events


Expert Tips - Dimensions of Change Premium
Discover and utilize expert tips per method: Please log in... | Register
 

Personal Networks of Successful Change Agents

Leading Major and Minor Change Initiatives
 
 

Alternate Model for Dimensions of Change

Change Management, Organizational Change
 
 

Leadership Strategies for Change

Initiate, implement, develop and sustain change
 
 

Key Success Factors when you're Designing your Change Management Program

Best Practices, Change Management, Organizational Change
 
 

Strategic Change is Acausal and Subject to Equifinality

Understanding the True Complexity of Organizational Change
 
 

Assessing the Risks of Change and the Organization’s Capacity for Change

Leading Change
 
 

Six Crucial Mind Shifts for Strategy Execution / Implementation

Change Management, Strategic Change, Resistance to CHange, Strategy Implementation
 
 

Strategic Change: Why, What, When, Who and How

Preparing Strategic Change
 

Resources - Dimensions of Change Premium
Access presentations, news and videos on each method: Please log in... | Register

Managing Organizational Change

Change Management, Leading Change, Organizational Development

22 Best Practices in Change Management

Change Management, Organizational Change
 

News

Dimensions Pettigrew
     
 

News

Dimensions Change
     
 

Videos

Dimensions Pettigrew
     
 

Videos

Dimensions Change
     
 

Presentations

Dimensions Pettigrew
     
 

Presentations

Dimensions Change
     
 

More

Dimensions Pettigrew
     
 

More

Dimensions Change
     

Compare with: Causal Model of Organizational Performance and Change  |  Change Management Iceberg  |  DICE Framework  |  Organic Organization  |  Force Field Analysis  |  RACI  |  Change Model Beckhard  |  Change Phases  |  Six Change Approaches  |  Core Group Theory  |  Planned Behavior  |  Business Process Reengineering  |  Kaizen  |  Office of Strategy Management


Return to Management Hub: Change & Organization  |  Communication & Skills  |  Human Resources  |  Knowledge & Intangibles  |  Leadership  |  Program & Project Management  |  Strategy


More Management Methods, Models and Theory

Sponsor
Sponsor this knowledge center

Special Interest Group Leader
Expert? Would you like to be our Dimensions of Change SIG Leader?

All you need to know about management

12manage for:



Management Smart Card

12manage in:





Copyright 2015 12manage - The Executive Fast Track. V12.0 - Last updated: 28-1-2015. All names tm by their owners.