위기 관리 (Crisis Management)

지식 센터

   

사업의 심각한 위기상황에 올바르게 대응하기. 위기 관리의 설명.

목차

  1. 요약
  2. 포럼
  3. 모범 사례
  4. Expert Tips
  5. 자료
  6. 인쇄

어느 기업이든지 모든 매체를 도배하는 심각한 사업상의 위기를 일으키는 상황을 바라지 않는 것은 분명한 사실이다. 이러한 매체보도의 결과인 공공의 감시(public scrutiny)는 종종 기업의 정상적인 운영에 영향을 미치고, (부정적인) 재무적, 정치적, 법적 그리고 정부에 영향을 끼칠 수 있다. 특히 매체나 대중이 느끼기에 위기가 잘 다루어지지 않고 있다고 인식할 경우에는, 상당한 가치의 손실을 두려워할 수 있다. 위기 관리는 올바른 위기 대응(예방적, 구조적, 임시적)을 다룬다.


위기관리에 관한 몇몇 일반적인 도움과 힌트.

  1. 긴급대응대책(contingency plans) 미리 준비한다 (위기 관리팀과 구성원은 다양한 위기의 사전예행연습을 통해 신속히 구성될 수 있다)

  2. 위기관리팀원만이 위기관련하여 외부에 말할 수 있다는 것을 회사내부에 즉각적이고 명확하게 알린다.

  3. 신속히 움직인다 (위기가 처음 발생한 초기 몇시간이 매우 중요하다. 왜냐하면 처음 몇시간내에 주어지는 정보를 바탕으로 보도되기 때문이다)

  4. 위기 관리 컨설턴트를 활용한다 (홍보전문가의 객관적인 조언은 매우 중요하다. 기업이미지 전문가를 활용하라)

  5. 정확하고 올바른 정보를 제공하라 (정보를 조작하려는 시도는 만일 사실이 드러날 경우에는 심각한 역효과(backfire)를 초래한다. )

  6. 행동이 결정되면,단기적인 손실을 고려하는 동시에, 장기적인 결과에도 집중하라.

조직의 모든 수준에서 종종 일일단위로 위기를 관리할, 담당자를 고용한다. 그들의 기술은 조직의 가치창출 프로세스, 소득의 원천, 운영비용, 주가, 경쟁적 위치, 그리고 진행되고 있는 비즈니즈를 파괴할 잠재력이 있는 중대한 위기를 처리해야할 때 시험대에 오르게 된다. 비교 : Charismatic Leadership [카리스마 리더십].
가장 효과적인 위기 관리는 검출되고 잠재적인 위기를 탐색하여 조직의 사업에 영향을 끼치기 전에 신속하게 처리하는 것이다. 그러한 경우에는 뉴스매체를 통하여 조직의 주요 이해관계자 또는 대중들의 주의를 전혀 끌지 않을 것이다.


사업복구 및 재개계획(BCP, Business Continuity Plan) 작성

위기가 이미 발생한 경우 또는 위기가 조직의 핵심 이해관계자들에게 영향을 미칠 것이 불가피할 경우에는, BCP가 손실과 피해를 최소화하는데 도움을 줄 것이다. 그런 계획의 작성은 위협스러운 업무처럼 보이나, 실제로는 상식적인 수준의 문서이다. BCP는 사업에 중대한 기능이나 프로세스를 확인하고, 그것들이 잠재적으로 무능력해질 경우에 다루어야 운영계획과 의사소통 계획, 주요 이해관계자들이 어떻게 반응해야 할지를 설계하는 것이다. 때때로 간과되는 중요한 요소는 BCP 테스트해 보는 것이다.
BCP를 준비한 기업들은 사업의 영향과 재무적 손실을 최소화할 수 있는 더 좋은 상황에 있게 될 것이다. 부수적으로 이러한 계획을 작성하는 프로세스가 또 다른 간접적인 혜택을 준다는 것을 알 수 있다. 그들의 조직은 사업을 위태롭게 하고, 운영비용, 이윤, 전체성장에 영향을 미칠 가능한 위기 상황에 좀 더 민감해진다. 그 결과로 매니저들은 위기를 피하기 위해 좀 더 신속하고 효과적으로 대응한다.


참고도서: Laurence Barton - Crisis in Organizations II -

참고도서: Steven Fink - Crisis Management: Planning for the Inevitable -


위기 관리 포럼
  Combine Contingency Planning with SWOT Analysis
There is a strong case for all companies / organizations to regularly do a serious SWOT analysis - all 4 boxes and combine that with Contingency Planning.
There is the possibility that a sudden Weakness, a sudden Threat, once it's identified, we...
     
 
  How Often Should Contingency Planning Be Performed? Frequency
Does keeping the duration of the validity of contingency planning short to say 2 to 4 weeks help in doing a better strategic planning job?
Improvisation from the feedback received from the first iteration before the second iteration is performed...
     
 
  Crisisology as a Discipline
I am seeking information regarding activity in the area of crisisology in Europe. Can someone bring me up-to-date as to what is being practiced and published there? There isn't much of anything going on in this area in the United States. I am the onl...
     
 
  Crisis Management Software
Hi members, I am looking for a crisis management software package with a mobile facility, should anyone have any experience in the same just please communicate it back. Regards....
     
 
  Online Crisis Management
Philip Young and I have been asked to write the third edition of of the best selling text book Online Public Relations (Kogan Page) in which we have a chapter on crisis management. We would welcome contributions and insights from both practitioners a...
     
 
  GIS Emergency Management
I am researching on how Graphical Information Systems (GIS) can influence emergency management for principal response agencies GDSs. Are there any case studies of same or a framework / model in this respect?...
     
 
  How to Deal with Crises Situations in an Organisation
What are the right steps to be taken in dealing with crises in an organisation in order to prevent it from escalating beyond control?...
     
 
  International Association of Emergency Managers
For those professionals engaged in crisis and emergency management I would recommend you look at iaem.com
The International Association of Emergency Managers (IAEM) now has 7 global councils and over 5000 members. It has moved on considerably fr...
     
 
  Developing an Emergency Plan
To avoid loss of lives during an accident, it is good practice to exercise the emergency response plan. My question is how to develop an exercise plan? (brake down events list for the exercise)...
     
 
  Definition of Economic Crisis
What precisely is the definition of an Economic crisis?...
     
 
  Understanding Scenarios and Consequences
A failure in most planning is that it's analytical versus strategic in nature. In systems thinking, an important attribute is to understand consequences. Managing consequences is more than just mitigating risks -- which is analytical. Consequences ar...
     
 
  Strategy for Product Quality Crisis
What are the possible strategies one should take to overcome a crisis regarding the quality of your products (especially in the food sector)?...
     
 
  Paid Placement for Company Statements and Stories
Part of making sure the world hears your side of the story is placing it in the online news media. Newsforce Network places "storytelling media" in ad space across hundreds of premium newspaper and news sites online, so you can control the message an...
     
 
  Preparing Execution of Contingency Plan
Contingency Planning is very important. Before actually executing the contingency plan, certain critical actions have to be taken such as:
1. Quickly gather, analyze and interpret factual data and information that led to the crisis.
2. Iden...
     
 
  Why nobody prepared for the current crisis?
The article above explains that it's important to prepare contingency plans in advance, before an actual crisis occurs.
Isn't it remarkable that neither governments, nor financial regulators, nor financial instituations seem to have created any ...
     
 
  How to deal with the Media in a Crisis?
Sometimes, it's hard for the company to deal with the media. If the case is 100 % black propaganda (such as libels or slanders) from others, is not too hard to gather all the fact for the press. But, if the cause arose within our own company, it's re...
     
 
  Execution in Crisis Management
It is not only to forecast/ plan for the contigencies but also the execution in case of actual crisis. There have been several instances in my career of around 17 years now that this concept has been implemented....
     
 

위기 관리 시그(SIG)


시그(SIG)

위기 관리 교육 및 이벤트


교육, 세미나 및 이벤트 찾기


모범 사례 - 위기 관리 프리미엄
  Why Contingency Planning? Importance and Benefits
Simpkins (2009) argues that Contingency Planning (CP) is probably the most important topic of an organizations overall strategic plan. The importance of preparing for any contingencies must not be underestimated. Contingency planning takes int...
     
 
  Common Errors Leaders Make during Crises
Hirsch (2014) did research on crisis management and examined the most common errors top managers make in times of crisis. He found an interesting pattern of problematic behaviors among senior leaders in crises:
 
   
 
  What Managerial Competencies are Required to Tackle an Organizational Crisis?
In normal circumstances, various competencies are needed for top management to be successful. Besides (!) these regular competencies, certain specific skills and knowledge are crucial to recover from a crisis. The following  
   
 

Expert Tips (ENG) - Crisis Management 프리미엄
 

How to Develop a Crisis Communication Plan?

In order to develop a successful communication plan during a crisis, following steps should be followed:
1. Identify the audiences for you...
Usage (application) : Crisis Management
 
 
 

Top-10 Mistakes in A Crisis

Robert D. Ramsey in Supervision (Oct2004, Vol. 65, Issue 10) gives the following list of things not to do in a crisis:
1. Don't fall apart...
Usage (application) : Crisis Management, Education
 
 
 

Multiple crisis

Remember and realize early on that one crisis can lead to another, and multiple crisis can occur at the same time. Consider that most crises can be a ...
Usage (application) : Preparing for domino effects
 
 
 

Potential Types of Threats

- Financial (major decline in stock price, market crash, major decline in earnings)
- Workforce (labour strike, labour unrest, labo...
Usage (application) : Checklist of Types
 
 
 

Use Belbin for your Crisis team

In order to build an effective contingency team, members need to be intelligently chosen. You need members with the following  
 
 

Pitfalls of Traditional Risk Analysis

In their 2000 book "Managing Crises Before they happens" Mitroff and Anagnos explain their critics on traditional risks analysis. The authors ...
Usage (application) : Risk Management, Crisis Management
 
 
 

Early Crisis Signals

People frequently wonder how a crisis can occur unexpectedly in a company and if top managers, aware of what is happening, could have undertaken actio...
Usage (application) : The earlier the better...
 
 
 

Early Warning Signals

A useful exercise is to think of what events can be considered early warning signals for certain problems to arise. You can add a few of those typical...
Usage (application) : Timely Alert System
 
 
 

Preparing your Executive Team for Crisis

Note that crises often happen in different ways than what you imagened and planned for...
That's why preparing and educating your executive team...
Usage (application) : Contingency Plans & Manuals
 
 
 

Financial Indicators Check-list

Due to the global economic crisis affecting companies of all industries and regions, there is a lot of interest in crisis signals and what actions can...
Usage (application) : Financial Crisis Signals for a Company
 
 
 

Why Society is More Risky than Before

In his 1992 book "  
 
 

Moral Intensity: When Will a Decision Be Seen as Unethical?

The financial crisis of 2008 has been partly the result of managers and executives taking excessive risks. That's why Ferguson (2014) wonders when exp...
Usage (application) : Risk Management, Business Ethics, Ethical Decision-making, Crisis Management, Corporate Responsibility
 
 
 

Align Your Risk Management Strategy with Investors' View on Risk

Risk is an essential part of any investment.
Modern organizations are giving more attention to their risk profile to better protect their ...
Usage (application) : Strategic Risk Management, Transparant Risk Management
 
 
 

Consumer Psychology in a Downturn

Traditional ways that companies used to segment their customers are lifestyle, demographics, etc... These are absolutely not related to consumers' emo...
Usage (application) : Re-shape Your Marketing
 
 
 

Marketing Strategies in a Downturn

How marketers respond to the new consumer psychology of the current downturn?
1) For companies with a relatively strong cash position a rec...
Usage (application) : Leveraging Crisis
 
 

자료 - 위기 관리 프리미엄
 

뉴스

위기 관리
     
 

뉴스

위기 관리
     
 

영화

위기 관리
     
 

영화

위기 관리
     
 

프리젠 테이션

위기 관리
     
 

프리젠 테이션

위기 관리
     
 

위기 관리
     
 

위기 관리
     

위기관리 관련개념 : Strategic Risk Management [전략적 위기 관리]  |  Root Cause Analysis [근원분석]  |  Force Field Analysis[역장 분석]  |  브레인스토밍  |  Theory of Constraint[제약이론]  |  Scenario Planning [시나리오 플래닝]  |  게임 이론   |  Real Options [리얼옵션이론]  |  Stakeholder Analysis [이해관계자 분석]  |  내깃돈 보관자 지도로 나타내기


다른 페이지로 이동: Change & Organization [변화와 조직]  |  의사소통과 기법들  |  의사결정과 가치평가  |  인적 자원  |  리더십  |  마케팅  |   전략


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Copyright 2016 12manage - 경영 이러닝 커뮤니티. V14.1 - 마지막 업데이트: 7-12-2016. 모든 상표권은 소유자에게 있습니다.