Dominant Purchasing Factor: Quality or Price?

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Dominant Purchasing Factor: Quality or Price?
Koen Vandermarliere, Business Consultant, Belgium

In your field of expertise what is the most important factor; quality or price?
Would you be prepared to reduce the quality of the products you purchase if that would have an impact on the price? How do you control the magnitude of that quality reduction?
If you are not prepared to trade in quality for price, how do you control that the quality of the purchased product remains at level throughout the price negotiations?
Please state the kind of business you are in if you respond.



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Koen Vandermarliere
Business Consultant

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