BOS: more of the same

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BOS: more of the same
Enrique, Colombia
Blue Ocean Strategy is just more of the same old stuff. It takes industry analysis from Porter, differentiation from Trout and the ancient concept of strategy from Sun Tzu. There is not anything new with this theory. It is just a nice catching title, merely good for selling books.

GS Raina, India


Zdzislaw, USA

Guillermo, Colombia

Mamun, Bangladesh

Dany Sturtewagen, Belgium

Blue Ocean Strategy and Porter
Sharad /Nimbas, Netherlands


Re-hash of Porter's work
Roel, Philippines

About new and old
Francisco, UK / Brazil

Blue Ocean Strategy Sounds Familiar
Botond Szalma, Other, Netherlands

BOS: NOT More of the Same
Gospel U Osadebe, CEO, Nigeria

Blue Ocean Strategy is a Name
Ekpenyong Amanam, Management Consultant, Nigeria

Endless Meanings
Tariq Shareef Younis, Professor, Bahrain

Blue Ocean and Cloud Computing
Maurice van der Woude, Organisatie Adviseur, Netherlands

BOS, Ros and Ansoff
Madan Gopal Agarwal, Business Consultant, India

Current State.. Ideal State.. Future State.
ifraz afzal, Business Consultant, United Kingdom


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