Customer Satisfaction as Research Driver

Customer Satisfaction Model > Forum Log in

Customer Satisfaction as Research Driver
Jagdish B Acharya, Consultant, India

Customer satisfaction survey results should help in improving satisfaction and also in generating more revenue, for additional cost on research and development is minimized. By allotting priorities as per this on research directions, organizations can maximize the benefits of these surveys.
In my opinion the highest priority should be given to basic factor fulfilment as well as on wow factors which are at 7 o'clock and 1 o'clock on this diagram if we see it as a clock.

Kano Model also gives Direction to Strategy
kvssiyer, Consultant, India
Kano model gives an innovative model of excellence in identifying and meeting the customer 's inherent potential needs and is basic to business growth and prosperity.
It gives direction to business strategies and developments.



    Do you wish to study further? You can learn more from the summary, forum, discussions, lessons, courses, training, instructions, expert tips, best practices and education sources. Register.  

Special Interest Group Leader

You here

More on Customer Satisfaction Model
Best Practices

Expert Tips


About 12manage | Advertising | Link to us | Privacy | Terms of Service
Copyright 2016 12manage - The Executive Fast Track. V14.1 - Last updated: 27-10-2016. All names tm by their owners.