Innovativeness and complexity of product - reason


 
Direct Marketing > Forum Log in

Innovativeness and complexity of product - reason
Jagdish B Acharya, Consultant, India

When products are innovative or with complex concepts, indirect marketing may not work well. Direct marketing may be the only channel to sell and know customer requirements. The feedback from customers could also help in reinventing product faster to suit customer's changing requirements. So in a highly volatile and dynamic market condition this may be the best way.

 
   















 

    Do you wish to study further? You can learn more from the summary, forum, discussions, lessons, courses, training, instructions, expert tips, best practices and education sources. Register.  


Special Interest Group Leader

You here


More on Direct Marketing
Summary
Forum
Best Practices

Expert Tips

Resources

About 12manage | Advertising | Link to us | Privacy | Terms of Service
Copyright 2017 12manage - The Executive Fast Track. V14.1 - Last updated: 26-3-2017. All names tm by their owners.