Customer Loyalty in Consumer Durable Products

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Customer Loyalty in Consumer Durable Products
vaibhav deshpande, Manager, India

Being an MBA student, I'm doing a project on "customer loyalty related to consumer durable products".
So I want to ask you which parameters I should focus on and other tips? Plz suggest me.. Thanks..

Laursen, Manager, Denmark
Look at the Net Promoter Score.

Net Promoter Score
vaibhav deshpande, Manager, India
Thanks Mr. Laursen...



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