Mission Statement, Modeling and Simulation: a Synergy

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Mission Statement, Modeling and Simulation: a Synergy
Olusola Obilana, Analyst, Ireland

STRATEGY literally relates to the mode by which an organization intends to reach its goal or objective. In a way, there is either a correlative or curvilinear relationship between modeling and strategy on the one hand, and simulation on the other hand in an organizational setting.
The adoption of any of these depends on the individual choice of organizations as it is usually a semantic option in the end.
In not a few organizations, we see such thing as a 'MISSION STATEMENT' which tends to spell out in a nutshell, what the company has as goals and objectives and the way to go about achieving same.
By way of definition, 'MODEL' simply means a systematic representation of an object or event. 'SIMULATION', on the other hand, has to do with an imitation or reproduction of essential features of something with a view to enhance production through training.

A Gigant Step from Model to Simulation
Boo Lofberg, Project Manager, Sweden
My experience is that for many businesses the identifying and documentation of the business processes is a huge task. Non of my customers are ready for simulation, yet! I reckon simulation is for mass-producing companies (McDonalds-like), not for problem-solving businesses.

Too Busy Analyzing the Past...
G.J. Bouwman, Business Consultant, Netherlands
Research done in 2010 showed that the respondents (135) are often busy by gathering information about the performance in the PAST instead of simulation. Although they wish to have more information regarding the future.
One specific interesting theme is that business cases - if they are made at all -- are often not compared to the actual results when the investment is done. (Even if Prince2 and other project tools do say that you should continually work with an actualized business case).
So I think the power of business modelling is understood, but because of a lack of good reporting instruments, businesses spend too much time on the passed performance.
Good reporting instruments must have options for some simulation / modelling. So this can work in two ways.



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Rakesh Gudur
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