m Promotional Pricing
Management - 12manage

Promotional Pricing


Description of Promotional Pricing. Explanation.

 

Definition Promotional Pricing. Description.

 

Promotional Pricing is an approach to pricing that is often used to clear excess stocks or to generate high-volume sales in limited periods.

 

It refers to an instance where pricing is the key element of the Marketing Mix.

 

Compare with: Discount Pricing  |  Perceived Value Pricing  |  Psychological Pricing  |  Competitive Pricing  |  Cost-plus Pricing  |  Standard Cost Pricing  |  Marginal Cost Pricing  |  Target Pricing  |  Penetration Pricing  |  Price Skimming

 

Return to Management Hub: Marketing  |  Supply Chain & Quality

 

More on Management  |  Return to Management Dictionary  | 

 

End of description Promotional Pricing. An explanation.

 

 

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