Cross-Branding

Knowledge Center

   

Description of Cross-Branding. Explanation.

Contents

  1. Summary
  2. Forum
  3. Best Practices
  4. Expert Tips
  5. Resources

Print

 

Definition Cross-Branding. Description.


Cross-Branding is a marketing approach to enhance two brand names through associating them with each other. Amazon.com is well known for applying this concept, working with such brands such as Toysrus, Office Depot and Weight Watchers.


Cross-Branding Forum
  Quotes on Cross-Branding. Quotations
Hi, do you know of a remarkable, humorous quote by a famous person or a proverb related to cross-branding?
Please enter a reaction to share it for other people to enjoy! Please use this template:
Author Name Year of Birth - Year of Death, short...
     
 

Cross-Branding Special Interest Group


Special Interest Group

 

Best Practices - Cross-Branding Premium

Expert Tips - Cross-Branding Premium

Resources - Cross-Branding Premium
 

News

Cross-branding
     
 

Videos

Cross-branding
     
 

Presentations

Cross-branding
     
 

More

Cross-branding
     

Compare with: Co-Marketing  |  Tie-in Marketing  |  Advertising  |  Brand Management  |  Branding  |  Product Life Cycle  |  Positioning  |  Brand Personality  |  Brand Identity Prism

Special Interest Group Leader

You here


 

Return to Management Hub: Communication & Skills  |  Marketing


More on Management  |  Return to Management Dictionary  | 

 

This ends our Cross-Branding summary and forum.

About 12manage | Advertising | Link to us | Privacy | Terms of Service
Copyright 2016 12manage - The Executive Fast Track. V14.0 - Last updated: 30-7-2016. All names tm by their owners.