Competitive Pricing

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Description of Competitive Pricing. Explanation.

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Definition Competitive Pricing. Description.


Competitive Pricing is a defensive and competitor-related approach to pricing.

It is a marketing-oriented strategy whereby prices are set on the basis of the prices charged by competitors.


Competitive Pricing Forum
  Competitive Pricing in the 21st Century
What will be the overall impact of competitive pricing in the 21st century?...
     
 
  Competitive Pricing: Pros and Cons
What are the pros and cons of competitive pricing?...
     
 
  Impact of Competitive Pricing
What is the overall impact of competitive pricing int he 21st century?...
     
 
  Why Competitive Pricing?
What is the importance of competitive pricing?...
     
 
  Article on Competitive Pricing
An interesting application can be found on Google Knol:
knol.google.com/k/giancarlo-vercellino-ph-d/competitive-pricing-using-monte-carlo/11d5i2rgd9gn5/3#...
     
 
  Consequences of Competitive Pricing?
What is the overall impact of competitive pricing in the 21st century?...
     
 

Competitive Pricing Special Interest Group


Special Interest Group

 

Best Practices - Competitive Pricing Premium

Expert Tips - Competitive Pricing Premium
 

The Role of Competitors in Strategy and Business Failures

Gilad (2014) researched in what way and to what extent competitors do matter. Many people believe that competitors are often the main source of busine...
Usage (application): Competitive Strategy, Competitive Environment, Competitive Intelligence, Industry Analysis
 
 

Resources - Competitive Pricing Premium

Overview of Pricing and Pricing Strategies

This presentation contains an overview of various pricing strategies, including for example pricing based on competition; psychological pricing; cost-...
Usage (application): Pricing
 
 

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Compare with: Target Pricing  |  Penetration Pricing  |  Cost-plus Pricing  |  Standard Cost Pricing  |  Marginal Cost Pricing  |  Price Skimming  |  Perceived Value Pricing  |  Psychological Pricing  |  Promotional Pricing  |  Discount Pricing  |  Competitive Position  |  Competitive Environment  |  Competitive Intelligence

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