Coalition

Description of Coalition. Explanation.

Definition Coalition. Description.

A Coalition is a diverse, often temporary, alliance, combination or grouping of distinct people (or organizations) forming a power structure to communicate similar interests and working toward a common goal. In politics, alliances between two or more political units in response to opposing forces are well known.

Political coalitions may be loose associations in which members work for a short time to achieve a specific goal, and then disband. They may also become organizations in themselves, with governing bodies, particular community responsibilities, funding, and permanence. Regardless of their size and structure, they exist to create and/or support efforts to reach a particular set of goals.

Also in business organizations, coalitions can influence strategic decision-making and provide:

Strength and power in numbers. Compare: Collective Bargaining
Value. Compare: Relational Capital.
Added credibility.
A public perception of tangible, broad community support.
Media attention and public profile.
Increased access to decision makers.
Networking and partnership opportunities.
An exciting feeling of belonging to something greater than the sum of its parts.

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End of description Coalition. An explanation.